I got to admit that while watching
this commercial I almost started to cry. It is hard to watch this
commercial and not feel overwhelm by what is happening to the defenseless
child. In a few seconds this commercial is able to attract the audience by
creating tension. At first I was
confused to what was happening but then I realized that the mother was missing.
The fact that the mother is missing and the boy is left as audience we feel
hopeless.
Personally I was upset because I
came to the conclusion that the mother had left the children there alone.
Looking at the little boy wait for his mother made me question myself how can
parents ever leave their children. The fact that everyone around the children
doesn’t help or stop to see why there is a little boy alone? It makes me sad
how society ignores the problem. As the children starts to cry I feel that I
need to go and help him out.
However, when I find out that the
children lost his mom it just made me feel devastated. Now the boy is left
alone in this world without a mother to nurture him and look after him. The
advertisement implies that a good mother makes right decision and in this case
quitting smoking is the best choice.
Overall this commercial was great
because it really makes the audience reflect on the decisions that we make. This
commercial does not target one audience in particular but all ages.
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